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Master Data Management (MDM)
When: Monday, September 26th 2011
8:30 AM Registration and hot breakfast buffet
9:00
AM - Noon Presentation
Where: Holiday Inn at the American Center
5109
West Terrace Drive
Madison,
WI 53718
(note:
the room will be identified as American Family)
Presentor: Mani Kumar Manda from Rhapsody Technologies,
Inc.
Slides: Click here.

Abstract:
This session provides an opportunity for attendees to learn basics
about MDM and best practices to facilitate the launch of an MDM
initiative at their respective organizations.
As Master Data Management (MDM) theory and applications mature
to the level of suitability for Enterprise adoption, many progressive
companies are recognizing the opportunity to competitively differentiate
themselves by implementing MDM solutions. However, there is confusion
around the topic of MDM. What exactly is “Master Data” and how does
it differ from Transactional and Analytical Data?
Attendees will learn the definition of Master Data and where it
fits in the data continuum, followed by a discussion about which
Master Data Domains are important for an Enterprise and why organizations
are best served by managing Master Data in a proactive manner. Key
lessons to be shared are understanding the challenges of Master
Data, the drivers for implementing Master Data Management (MDM)
solutions and how these solutions benefit the Enterprise. The focus
of the session then concludes with a review of current best practices
in MDM.
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